You’ve found the perfect domain name… but then—bam! It costs millions of rupiah, or even more. Welcome to the world of premium domains.
If you’ve never heard of them before, don’t worry. In this article, we’ll break down what premium domains are, why they’re expensive, and whether or not you should consider getting one.
What is a Premium Domain?
A premium domain is a domain name that’s considered more valuable than others—often because it’s short, easy to remember, brandable, or uses popular keywords.
Unlike regular domains (which usually cost around $10–$20 per year), premium domains are sold at a much higher price, sometimes millions, because they’ve already been registered by someone—or are part of a premium pool curated by registrars.
Think of it like buying real estate in a prime location. A simple name like book.com
or car.id
is like beachfront property—it’s rare, and lots of people want it.
Why Are Premium Domains So Expensive?
Here are a few reasons:
-
Short and catchy: Names like
shop.com
orai.id
are easy to remember, type, and brand. -
High demand: These domains attract attention from startups, big companies, and investors.
-
SEO value: Some names include popular search keywords (e.g.,
cheapflights.com
), which may help with organic traffic. -
Scarcity: There’s only one of each domain name—once it’s gone, it’s gone.
Who Owns Premium Domains?
There are two common scenarios:
-
The domain is already owned by someone (an individual or investor) who’s selling it on a marketplace.
-
The domain is marked as premium by the registry itself (e.g., for
.id
or.co
domains), and it’s being offered at a higher initial price.
In both cases, you can still buy the domain—just be prepared to pay more upfront.
Should You Buy a Premium Domain?
Here’s the thing: you don’t need a premium domain to succeed. Plenty of websites thrive with regular, affordable domains.
BUT—if you’re building a serious brand, or you want a domain that’s instantly recognizable and memorable, a premium name could be a smart long-term investment.
Ask yourself:
-
Is this name important for my brand identity?
-
Would it help me stand out from competitors?
-
Will I regret it later if someone else buys it?
If the answer is yes to those, it might be worth considering.
Can I Buy Premium Domains at PLiKhost?
Yes! At PLiKhost, we can help you:
-
Search for premium domains
-
Negotiate with sellers (if it’s on a marketplace)
-
Secure the domain safely and legally
Just reach out to our support team, and we’ll guide you through the process.
Final Thoughts
Premium domains might sound intimidating, but they’re really just the “prime property” of the internet. If you have the budget and a strong vision for your brand, they can be a valuable asset.
Still unsure? Start with a regular domain—you can always upgrade later. And remember, a great website starts with a great name… but what you build on it matters even more.