Introduction
In today’s digital world, email remains one of the most powerful communication tools for businesses. However, with phishing and spoofing attacks on the rise, customers are becoming more cautious about which emails they trust. This is where Verified Mark Certificates (VMCs) come in. A VMC allows your brand’s logo to appear directly in the inbox, alongside authenticated emails, providing instant trust and recognition.
What is a Verified Mark Certificate (VMC)?
A Verified Mark Certificate is a digital certificate issued by a trusted Certificate Authority (CA) such as DigiCert. It works in combination with Brand Indicators for Message Identification (BIMI) standards.
With a VMC, your company logo can be displayed next to your authenticated email messages in supported inboxes like Gmail and Yahoo. To qualify, businesses must have:
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A domain with proper DMARC enforcement (set to quarantine or reject).
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A registered trademark for the brand logo.
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A BIMI record published in DNS.
How Does a VMC Work?
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Your business secures a VMC from a trusted provider.
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You set up BIMI records on your domain.
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Email service providers (ESPs) verify your domain authentication (SPF, DKIM, DMARC).
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Once validated, your brand logo appears in the recipient’s inbox alongside your emails.
This provides a visual trust indicator that instantly separates your messages from spam and phishing attempts.
Why Does Your Business Need a VMC?
1. Build Instant Trust
Customers are more likely to open emails that clearly show they come from a verified brand.
2. Increase Engagement
A recognizable logo in the inbox improves open rates and boosts click-through rates for marketing campaigns.
3. Protect Against Phishing
VMCs help reduce email spoofing by verifying the sender’s authenticity, protecting both your brand and your customers.
4. Enhance Brand Recognition
Every email becomes an opportunity to reinforce your brand identity and establish credibility.
Who Should Consider a VMC?
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Enterprises sending large-scale marketing campaigns.
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Financial institutions protecting sensitive customer information.
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E-commerce businesses building trust with new customers.
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Any brand looking to strengthen its online reputation.
Why Choose PLiKhost for VMC?
At PLiKhost, we partner with DigiCert, the global leader in digital trust, to deliver verified mark certificates with:
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Local support in Indonesia
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Easy purchase in local currency (IDR)
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Guidance on technical requirements and implementation
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Reliable after-sales support
Conclusion
Email trust is no longer optional—it’s essential. With a Verified Mark Certificate, your brand can stand out in crowded inboxes, increase customer engagement, and protect against cyber threats.
👉 Ready to elevate your email marketing and security?
[Order your DigiCert VMC from PLiKhost today.]
