Pricing your hosting packages can make or break your reseller business.
Too cheap—and you look unprofessional or lose money.
Too expensive—and potential clients walk away.
So how do you find the right balance?
In this guide, we’ll walk you through key strategies for pricing your hosting plans as a reseller, helping you attract clients, maximize recurring income, and grow your brand with confidence.
🎯 1. Know Your Costs First
Start by understanding your base cost with PLiKhost:
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Your monthly or yearly reseller hosting fee
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Domain reseller costs (if applicable)
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Any third-party tools or billing systems you plan to use
Example:
If your reseller plan costs Rp 150.000/month and you expect to host 10 clients, your cost per account = Rp 15.000/month.
✅ This sets your pricing floor—you should never charge less than your true cost.
💼 2. Decide on Your Business Model
There are different ways to structure your pricing:
| Model | Description |
|---|---|
| Flat Pricing | One simple plan for all clients (easy to start) |
| Tiered Pricing | Basic, Standard, and Premium plans |
| Custom Quotes | Tailored pricing for high-end or agency clients |
| Bundled Services | Hosting + design + maintenance |
🎁 Bundled services often offer the most value and profit.
💡 3. Research the Local Market
Look at what other local providers or freelancers are charging.
Use this to find your ideal price range.
Typical monthly shared hosting prices (in Indonesia) range from:
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Rp 20.000 to Rp 50.000 for basic plans
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Rp 75.000 to Rp 150.000 for business-level hosting
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Rp 200.000+ for managed or premium plans
If your plan includes:
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Free SSL
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Email hosting
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Backups
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Softaculous + cPanel
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Local server options
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Client support in Bahasa Indonesia
…then you can confidently price your services at the mid to high end.
💬 Don’t compete on price—compete on value and support.
📦 4. Create Clear, Attractive Packages
Example of a 3-tier structure:
| Plan Name | Basic | Business | Premium |
|---|---|---|---|
| Disk Space | 1 GB SSD | 3 GB SSD | 5 GB SSD |
| Bandwidth | 10 GB | 30 GB | 50 GB |
| Domains | 1 | 3 | Unlimited |
| Yes | Yes | Yes | |
| SSL | Free Let’s Encrypt | Free Let’s Encrypt | Free Let’s Encrypt |
| Price (IDR) | Rp 30.000/mo | Rp 65.000/mo | Rp 99.000/mo |
You can even offer annual billing with a discount or free domain.
🧩 Keep it simple, but scalable.
🧠 5. Offer Trial or Entry-Level Plans
Lower the barrier for first-time buyers by:
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Offering a 7-day free trial (with limits)
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Creating a low-cost starter plan for bloggers or students
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Running promo prices for the first 3 months
🧲 Once clients are in, you can upsell them to higher plans as they grow.
📈 6. Consider Add-On Pricing
Boost your revenue with optional paid features:
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Domain name registration
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Priority support
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Managed WordPress updates
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Extra email storage
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Malware removal (if not included)
🔁 Add-ons = higher profit without more accounts.
💬 7. Communicate the Value Clearly
Don’t just list specs—explain benefits:
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“SSD storage for faster loading”
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“Free SSL for better security and SEO”
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“Indonesia-based server = faster local access”
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“Easy-to-use cPanel for beginners and pros”
🗣️ Clients don’t always understand tech—but they understand results.
💳 8. Make Payment Easy
Support multiple payment options:
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Bank transfer (BCA, Mandiri, etc.)
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E-wallets (OVO, DANA, GoPay)
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Manual or auto invoicing via tools like WHMCS
💰 The easier it is to pay, the faster you get paid.
Final Thoughts
Setting your prices isn’t just about numbers—it’s about positioning your hosting business for sustainable success.
With PLiKhost Reseller Hosting, you already have:
✅ High-performance infrastructure
✅ Security and backups
✅ Local server options
✅ White-label flexibility
✅ Affordable monthly cost
Now it’s time to turn that into a profitable pricing strategy.
🟢 Ready to price, promote, and profit?
Start with PLiKhost Reseller Hosting and build a hosting brand that pays you back—every month.
